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Labelling

THE LABEL: AN IMPORTANT SOURCE OF INFORMATION

To the scope of an ‘INFORMED CONSUMPTION’, reading the label on a product is essential and supplies vital information and suggestions for use. HELAN has always chosen the path of sharing an abundance of information in a simple, clear way to explain the real quality of all its products. Each label should be seen as a small guide for the consumer to recognize products which are really trustworthy.

THE VALIDITY

expiration date must be stated on the label if the producer cannot guarantee the product to last at least 30 months. In any case, also on products granted more than 30 months, there must always be an indication of the validity after the first opening, expressed by the PAO (Period After Opening).

THE INGREDIENTS

Are written under their technical nomenclature ‘INCI’.

BEYOND ANY LEGAL REQUIREMENT, EACH OF HELAN’S PRODUCT CONTAINS THE FOLLOWING INFORMATION:the % of functional ingredients; the % of natural components; the raw materials coming from certified ORGANIC AGRICOLTURE and from COSM-ETHIC and SUSTAINABLE projects; ingredient and content explanation to help the consumer interpret the INCI.

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